{"title":"Day-Date","description":"\u003cdiv class=\"rolex-layout-v7 rolex-bg-light-beige\"\u003e\n    \u003cdiv class=\"customzinddex\"\u003e\u003ch1 class=\"page-title\"\u003eRolex Day-Date\u003c\/h1\u003e\u003c\/div\u003e\n    \u003cdiv class=\"rolex-global-grid rolex-img-component\"\u003e\n        \u003cpicture class=\"s-2-e-14 md-s-2-e-14 sm-s-2-e-8\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128239-0071-portrait.webp\" media=\"(max-width:768px)\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128239-0071-landscape.webp\" media=\"(min-width:768px)\"\u003e\n            \u003cimg alt=\"The Day-Date is the watch of a global, multicultural and ever-changing world\" title=\"The Day-Date is the watch of a global, multicultural and ever-changing world\" width=\"100%\" height=\"100%\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n    \u003c\/div\u003e\n    \u003c!-- \u003cdiv class=\"rolex-global-grid rolex-video-component\"\u003e\n        \u003ca href=\"javascript:void(0)\" class=\"s-2-e-14 md-s-2-e-14 sm-s-2-e-8 rolexv7-youtubebox\" data-id=\"jcJ37V_ZroY\" title=\"Rolex Day-Date video\"\u003e\n            \u003cpicture\u003e\n                \u003csource srcset=\"https:\/\/img.youtube.com\/vi_webp\/jcJ37V_ZroY\/maxresdefault.webp\" media=\"(max-width:768px)\"\u003e\n                \u003csource srcset=\"https:\/\/img.youtube.com\/vi_webp\/jcJ37V_ZroY\/maxresdefault.webp\" media=\"(min-width:768px)\"\u003e\n                \u003cimg alt=\"Rolex Day-Date video\" title=\"Rolex Day-Date video\" width=\"100%\" height=\"100%\" class=\"rolexv7-nohover\"\u003e\u003c\/picture\u003e\n            \u003cdiv class=\"rolexv7-youtube-play-btn\"\u003e\u0026nbsp;\u003c\/div\u003e\n        \u003c\/a\u003e\n    \u003c\/div\u003e --\u003e\n    \u003cdiv class=\"rolex-body-text-component rolex-global-grid rolex-pt rolex-pb\"\u003e\n        \u003cdiv class=\"rolex-body-text s-5-e-11 md-s-4-e-12 sm-s-2-e-8\"\u003e\n            \u003ch2 class=\"rolex-headline50 rolex-text-brown rolex-pb-20\"\u003eThe Day-Date is the watch of a global, multicultural and ever-changing world.\u003c\/h2\u003e\n            \u003cspan class=\"rolex-body20light\"\u003eAt its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in an arc-shaped window at 12 o’clock on the dial – a technical feat at the time. Made exclusively of precious metals – 18 kt yellow, white or Everose gold or 950 platinum – and accompanied by its emblematic President bracelet, its multiple dials make it the ideal canvas for self-expression.\u003c\/span\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rolex-layout-v7 rolex-bg-beige\"\u003e\n    \u003cdiv class=\"rolex-global-grid rolex-img-component rolex-pt\"\u003e\n        \u003cpicture class=\"s-3-e-13 md-s-3-e-13 sm-s-2-e-8\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128345rbr_0068_2311jva_001-m228238-0066_2401jva_001-portrait.webp\" media=\"(max-width:768px)\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128345rbr_0068_2311jva_001-m228238-0066_2401jva_001-landscape.webp\" media=\"(min-width:768px)\"\u003e\n            \u003cimg alt=\"The Day-Date speaks its wearer's language\" title=\"The Day-Date speaks its wearer's language\" width=\"100%\" height=\"100%\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"rolex-body-text-component rolex-global-grid rolex-pt rolex-pb\"\u003e\n        \u003cdiv class=\"rolex-body-text s-5-e-11 md-s-4-e-12 sm-s-2-e-8\"\u003e\n            \u003ch2 class=\"rolex-headline50 rolex-pb-20 rolex-text-brown\"\u003eThe Day-Date speaks its wearer's language\u003c\/h2\u003e\n            \u003cp class=\"rolex-body20light\"\u003eAlthough the days may be the same wherever you are in the world, they are written differently depending on the language. Using most writing systems – Latin, Arabic, Cyrillic, Hebrew, Japanese, Chinese ideograms and even the Ge’ez alphasyllabary used in the Horn of Africa – the Day-Date expresses the cultural identity of its wearer. Available in a choice of 26 languages, it is a truly international, universal and personal watch.\u003c\/p\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n    \u003cpicture\u003e\n        \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128348rbr-0049_2301jva_003_portrait.webp\" media=\"(max-width:768px)\"\u003e\n        \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128348rbr-0049_2301jva_003-landscape.webp\" media=\"(min-width:768px)\"\u003e\n        \u003cimg alt=\"Rolex Day-Date Banner\" title=\"Rolex Day-Date Banner\" width=\"100%\" height=\"100%\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rolex-layout-v7 rolex-bg-light-beige\"\u003e\n    \u003cdiv class=\"rolex-global-grid rolex-img-component rolex-pt\"\u003e\n        \u003cpicture class=\"s-3-e-13 md-s-3-e-13 sm-s-2-e-8\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m228238-0042_2304jva_001_v2_c-movt3255_a_2210uf_001_portrait.webp\" media=\"(max-width:768px)\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m228238-0042_2304jva_001_v2_c-movt3255_a_2210uf_001-landscape.webp\" media=\"(min-width:768px)\"\u003e\n            \u003cimg alt=\"The miracle of midnight An ideal of precision\" title=\"The miracle of midnight An ideal of precision\" width=\"100%\" height=\"100%\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"rolex-body-text-component rolex-global-grid rolex-pt rolex-pb\"\u003e\n        \u003cdiv class=\"rolex-body-text s-5-e-11 md-s-4-e-12 sm-s-2-e-8\"\u003e\n            \u003ch2 class=\"rolex-headline50 rolex-pb-20 rolex-text-brown\"\u003eThe miracle of midnight \u003cbr\u003e An ideal of precision\u003c\/h2\u003e\n            \u003cp class=\"rolex-body20light rolex-pb-20\"\u003eWhen midnight strikes, the day and date simultaneously change in their respective windows on the dial. This watchmaking feat, the “miracle of midnight”, relies on a disc mechanism. It is the fruit of numerous years of research: from 1950 to 1955 Rolex registered four patents for timepieces featuring an indication of day and date.\u003c\/p\u003e\n            \u003cp class=\"rolex-body20light\"\u003eToday, the Day-Date is equipped with caliber 3255, a movement entirely developed and manufactured by Rolex for a superlative level of performance.\u003c\/p\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rolex-layout-v7 rolex-bg-beige\"\u003e\n    \u003cdiv class=\"rolex-global-grid rolex-img-component rolex-pb rolex-pt\"\u003e\n        \u003cpicture class=\"s-5-e-11 md-s-4-e-12 sm-s-2-e-8\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m228236-0012_2201ac_004_portrait.webp\" media=\"(max-width:768px)\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m228236-0012_2201ac_004-landscape.webp\" media=\"(min-width:768px)\"\u003e\n            \u003cimg alt=\"The President bracelet\" title=\"The President bracelet\" width=\"100%\" height=\"100%\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"rolex-body-text-component rolex-global-grid rolex-pb\"\u003e\n        \u003cdiv class=\"rolex-body-text s-5-e-11 md-s-4-e-12 sm-s-2-e-8\"\u003e\n            \u003ch2 class=\"rolex-headline50 rolex-pb-20 rolex-text-brown\"\u003eThe President bracelet\u003c\/h2\u003e\n            \u003cspan class=\"rolex-body20light\"\u003eCreated specially for the launch of the prestigious Oyster Perpetual Day-Date and unveiled in 1956 at the model’s launch, the three-piece link President bracelet, made only from 18 kt gold or 950 platinum, is still reserved exclusively for the Day-Date and precious metal versions of the Datejust.\u003c\/span\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"rolex-layout-v7 rolex-bg-light-beige\"\u003e\n    \u003cdiv class=\"rolex-global-grid rolex-img-component rolex-pt\"\u003e\n        \u003cpicture class=\"s-3-e-13 md-s-3-e-13 sm-s-2-e-8\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128238-0045_20jva-m228238-0061_2207dh_001_portrait.webp\" media=\"(max-width:768px)\"\u003e\n            \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-m128238-0045_20jva-m228238-0061_2207dh_001-landscape.webp\" media=\"(min-width:768px)\"\u003e\n            \u003cimg alt=\"A precious ally\" title=\"A precious ally\" width=\"100%\" height=\"100%\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n    \u003c\/div\u003e\n    \u003cdiv class=\"rolex-body-text-component rolex-global-grid rolex-pt rolex-pb\"\u003e\n        \u003cdiv class=\"rolex-body-text s-5-e-11 md-s-4-e-12 sm-s-2-e-8\"\u003e\n            \u003ch2 class=\"rolex-headline50 rolex-pb-20 rolex-text-brown\"\u003eA precious ally\u003c\/h2\u003e\n            \u003cp class=\"rolex-body20light rolex-pb-20\"\u003eWorn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the “presidents’ watch”.\u003c\/p\u003e\n            \u003cp class=\"rolex-body20light rolex-pb-20\"\u003eDecades come and go, but the Day-Date remains where it has always been – at the cutting edge of modernity. A timepiece of prestige and the fruit of Rolex's watchmaking expertise, the Day-Date accompanies those personalities who shape the world in their respective disciplines through their commitment, human qualities and creative genius.\u003c\/p\u003e\n            \u003cp class=\"rolex-body20light\"\u003eAmong the Rolex Testimonees associated with the Day-Date, the brand celebrates American skier Lindsey Vonn, Swiss tennis player Roger Federer, American filmmaker Martin Scorsese and golfers Arnold Palmer, Jack Nicklaus and Gary Player.\u003c\/p\u003e\n        \u003c\/div\u003e\n    \u003c\/div\u003e\n    \u003cpicture\u003e\n        \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-10058_rsa_cad24_everose_np24_caraibes_bs1_portrait.webp\" media=\"(max-width:768px)\"\u003e\n        \u003csource srcset=\"https:\/\/rolex-bespoke.s3.us-east-2.amazonaws.com\/rolexv7\/images\/c2026\/day-date\/rolex-day-date-10058_rsa_cad24_everose_np24_caraibes_bs1-landscape.webp\" media=\"(min-width:768px)\"\u003e\n        \u003cimg alt=\"Rolex Day-Date Banner\" title=\"Rolex Day-Date Banner\" width=\"100%\" height=\"100%\"\u003e\u003c\/source\u003e\u003c\/picture\u003e\n\u003c\/div\u003e","products":[{"product_id":"rolex-day-date-m128238-0045","title":"Day-Date 36","description":null,"brand":"rolexv7","offers":[{"title":"Default Title","offer_id":47950414020829,"sku":"M128238-0045","price":45900.0,"currency_code":"USD","in_stock":true}]},{"product_id":"rolex-day-date-m228235-0055","title":"Day-Date 40","description":null,"brand":"rolexv7","offers":[{"title":"Default Title","offer_id":47950420869341,"sku":"M228235-0055","price":54200.0,"currency_code":"USD","in_stock":true}]},{"product_id":"rolex-day-date-m228238-0042","title":"Day-Date 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